We are all heartbroken watching war take place. Acts of aggression by one leader, whilst innocent people suffer and the world's citizens feel helpless are just senseless. Many of us are trying to do what we can in order to…
Over the years I've found so much joy in empowering others and helping them achieve their business goals with their marketing comms and PR. I've realised over the years that we all work quite differently - not only are our…
If the past two years have taught us anything, trying to be consistent during unpredictable and ever-changing times can be a challenge, but so important to persist. If you have tuned in and watched our Small Business Chat episodes we…
I often refer to PR as an ‘Eat Your Greens’ service. It's a business mindset for better, stronger business health. Like most things that are good for you, it is often seen as a 'chore' or inconvenient. It is only…
Recently, I’ve found myself discussing and debating more issues than I can shake a stick at. I'm looking at situations and hearing conversations that just shouldn't be happening in this day and age. There are situations globally, nationally, within my…
In the last blog, I started to outline the lessons and mantras from the last decade, that I’ll bring forward. Whilst the lessons are delivered to us in different ways, the key takeaways can resonate with us all and hope…
Every year I learn a valuable business lesson which becomes a ‘mantra’ I then adopt. I took this time of quiet reflection over the holidays to focus on what I want going forward in 2020. When I started to review…
When we speak of creativity in business and marketing – what exactly do we mean by that? We often associate creativity with a talent – writing, art or design. It also applies to innovation or solutions. It can also mean…
Our PR blog series highlights how to achieve results for your business that creates impact. One of the ways is of course, media relations - being featured across media from national, consumer magazines, blogs to podcasts. To do so, you…
PR is a valuable asset in marketing. If you’re serious about building a brand, building credibility and attracting leads is key to achieving long-term business success. To build that credibility and attract leads, PR has had to address the changes…